Former Indian Cricketer Ajay Jadeja had to say these words on Indian Premier League - DLF IPL.
“Cricket cannot be marketed. Crowd in the grounds has to believe what they are seeing is real and not a reality show. Fast paced exciting colourful cricket is a grand idea but in India cricket fans will take time to adjust to the concept. Cricket crazy fans in the country associate themselves with the Indian cricket team and they want to watch Indian team ….

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The Indian Premier League on Monday announced that the legendary trio of Indian cricket Mansur Ali Khan Pataudi, Sunil Gavaskar and Ravi Shastri - would adjudicate the DLF Player of the League Award in the DLF Indian Premier League.The award consists of a trophy along with a cash prize of 10 lakhs.
Former Indian captains Pataudi, Gavaskar and Shastri who are members of the DLF Indian Premier League Governing Council were unanimously chosen by the DLF Indian Premier Leagues Governing Council ….

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The Indian Premier League Mohali Team has announced Avian Media as its communications agency and Wizcraft International Entertainment Pvt. Ltd. as its Below the Line Partner. Avian will be responsible for implementing its integrated Public Relations campaigns and for promoting the team across India while Wizcraft’s role will be primarily to build awareness and to generate excitement for the fans through multiple on ground initiatives and match day experiences.
Commenting on the appointment, Mr. Neil Maxwell, Chief Executive Officer, Team Mohali, ….

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Following is the list of Indian players who were auctioned at a very high price. The price tag for Dhoni was as high as 6 crore rupees and then he was followed by Sachin Tendulkar
The Leading Indians

PLAYER NAME
IPL Fee (Rs cr)
Franchise

M.S. DHONI
6.0
CHENNAI

SACHIN TENDULKAR*
4.85
MUMBAI

SAURAV GANGULY*
4.37
KOLKATA

YOVRAJ SINGH*
4.14
MOHALI

RAHUL DRAVID*
4.14
BANGALORE

ISHANT SHARMA
3.8
KOLKATA

IRFAN PATHAN
3.7
MOHALI

HARBHAJAN SINGH
3.4
MUMBAI

VIRINDER SEHWAG*
2.99
DELHI

S SREESANTH
2.5
MOHALI

DINESH KARTHIK
2.1
DELHI

ANIL KUMBLE
2
BANGALORE

* Icon players, who get 15 percent more than the price of the highest bid player in their teams.

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Bappi da says: “It has been wonderful. I am doing three songs for my team Knight Riders which would be sung by me, Usha Uthup and a Bengali band- Bhoomi. Shah Rukh is a wonderful person who knows a lot about music. I love him as a person. He knows how to respect elders and hence has reached the undisputed position of Baadshah of Bollywood today. My best wishes that he keeps getting more and more success”.

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Popular singer cum actress Ila Arun is ready to perform a track for Rajasthan Royals named ‘Halla Bol’. Ila says “Yes, I am singing ‘Halla Bol’ for the Rajasthan Royals team. It’s a very proud feeling for me to sing for the Rajasthan team since I am myself from Rajasthan. The song is written by Piyush Pandey and composed by Amar but I have also provided my inputs to give the song a really earthy flavor. It’s a very royal, ….

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In a latest happening , Hard-hitting West Australian Luke Ronchi became the latest Australian to sign up for the Indian Premier League.He has signed a three year deal with Mumbai Indians which already include Sachin Tendulkar, Harbhajan Singh, Sanath Jayasuriya, Lasith Malinga and Shaun Pollock.
 
“I can’t wait to get over there and start training with the likes of Tendulkar and Jayasuriya and try to gain as much as I can from the wealth of experience they possess,” Ronchi said.“It will ….

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Tamil Nadu Chief Minister M Karunanidhi expressed his disapproval of auctioning of players for the Indian Premier League. “It is not acceptable to me,” Karunanidhi, an avid follower of cricket, told reporters when asked about the auctioning.

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Marvan Atapattu says: “I think the bidding was an indication of your worth. They should not have done it in the open. It was humiliating for some players.”

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Pepsi signed a deal with DLF Indian Premier League as an official beverage at $12.5 million.Pepsi has an history of being in association with the domestic cricket of India andis also the global sponsor of International Cricket Council (ICC) .
 
A significant part of the deal is that the eight franchises - Mumbai, Delhi, Kolkata, Bangalore, Chennai, Mohali, Jaipur and Hyderabad - will be the direct beneficiaries of the money accruing from the sponsorship.
 
‘Pepsi will pay $2.5 million each year ….

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